Why is candy given on Valentine's Day?

Answer by  monkeyz (3150)

It's just an extension of card-giving. Flowers and candy are gifts that men give to women they are romantically interested in. It wasn't until the second half of the twentieth century that this extended to a Valentine's Day ritual as well as a dating ritual.

Answer by  tamkees (3203)

In Ancient Rome, boys and girls were kept separate from each other outside of the immediate family. However, young singles were allowed to come together during the Feast of Lupercalia, a celebration of a pagan fertility goddess. While together, the couples would share treats (among other things). Christians changed the holiday to honor St. Valentine, but the candy stayed.