advertising






 

Question by  trilatha (29)

How do you handle advertising to get people to donate plasma?

I want to be tasteful.

 
+6

Answer by  tamarawilhite (17883)

Remind them that they are getting paid to save lives. State that they are being heroes without having to risk their own lives. You can also appeal to blood donors by letting them know they can help others up to 3 times a week, instead of every 4-6 for whole blood donations.

 
+6

Answer by  Mo44 (25)

People usuall do not have problem with donating blood but they probably do not think about donating plasma. I would go for advertising that educates the public about the importance of plasma donation. People might be concerned about how it is done as well so I would also emphasize that it is not too different than donating blood.

 
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